Why GIGABYTE’s new laptop lineup crushes at gaming and content creation

GIGABYTE may be known far and wide as a computer company — and their AORUS laptops certainly deliver on gaming specs — but the company’s dominance in the fairly new category of laptops for content creation is equally impressive. GIGABYTE’s other sub-brand, AERO, is designed with creatives in mind and their beefy processing power paired with state-of-the-art OLED displays are ideal for pro digital artists, media editors, and videographers. 

All the more reason you might want to take a peek at GIGABYTE’s new 2023 laptop lineup. On the performance side, all of these machines are designed to accommodate Intel’s latest 13th Gen CPUs and Nvidia’s GeForce RTX 40 series Laptop GPUs, which is a beastly combo in terms of both gaming and productivity. Add in the luxe aluminum alloy CNC-milled chassis and loads of other sweet perks and you might just find your next dream machine in the mix.

Here’s a breakdown of the new 2023 lineup and what it offers across both the gaming and creative spectrums.

Bring your A-game with the finely crafted flagship gaming laptops

If you asked a PC-building pal to design their perfect gaming laptop, chances are pretty good that they’d come up with a desktop replacement similar to the 2023 AORUS 17X (starting @ $2,699) or AORUS 15X (starting @ $1,849). When they’re not pumping out 60fps of ray-traced FHD graphics on their 17.3-inch and 15.6-inch displays, these rigs are quite the lookers with their spaceship-inspired RGB light bars.

Both laptops are powered by the latest Nvidia GeForce RTX 40 series Laptop GPUs and up to a 13th Gen Intel Core i9 HX-series CPU — and these specs alone make them great for gaming. In addition to handling your favorite AAA titles like a champ, they also feature gorgeous QHD resolution displays and a lightning-fast refresh rate of 240Hz for a smooth play experience. This much power under the hood usually translates to poor heat dissipation, but GIGABYTE’s WINDFORCE Infinity cooling system rightly keeps the temperature in check during those long sessions, meaning no lost gaming opps.

Game on the go with this portable lineup

Looking for a gaming rig that you can take to your partner’s place? Both the 2023 AORUS 17 (starting @ $1,849) and AORUS 15 (starting @ $999) slay the field and are more portable than their AORUS 17X and AORUS 15X counterparts. These laptops can accommodate 13th Gen Intel Core i7 H-series CPUs and Nvidia GeForce RTX 4070 Laptop GPUs, plus they have stunning QHD resolution displays and the WINDFORCE Infinity cooling system — but their thin 20.8-millimeter metal chassis is super travel-friendly. While the 15.6 inches comes with a refresh rate of 165Hz, there’s still enough gameplay here to melt your face off, and the island-style three-zone RGB lighting on both of these rigs is pretty rad if you’re into that.

Create like a pro in mind-blowing accurate color

For a creative who spends their days rendering or video editing, there’s no better screen to park yourself in front of than the AERO 16 OLED (starting @ $2,099), the most stringent demand for both powerful performance and perfect color accuracy. This laptop is built with up to a 13th Gen Intel Core i9 H-series CPU and Nvidia GeForce RTX 4070 Laptop GPU, so you might mistake it for a gaming rig at first, but its color-calibrated 4K+ display rightly bumps it into creator’s territory.

The display is certified with X-Rite 2.0 factory-by-unit color calibration and Pantone-validated color calibration with Delta E less than 1, making it a standout color-calibrated creator laptop, which basically means the visuals are about as true-to-life as they get. The display also reduces blue light emissions and is TÜV Rheinland Eyesafe certified, a huge bonus if you clock in loads of screen time. Plus with NVIDIA Studio certification, this laptop gives you the benefits of the massive resources NVIDIA can provide.

Supercharge your creative process from anywhere

If you’re living the digital nomad lifestyle, the slim yet mega-powerful AERO 14 OLED (starting @ $1,499) makes for an excellent travel buddy. This 14-inches is also armed with Intel’s i7 H-series CPU and Nvidia’s Laptop GPU and so it will tackle multitasks and content creations, but because this baby weighs just over three pounds, you can easily slide it into your pack and jet off to the isle of your choice while still making your deadlines. The 2.8K+ OLED HDR QHD+ dual color-calibrated display also ensures that you see your artwork as intended, which can be downright inspiring.

In addition to its other impressive features, it's worth noting that the AERO 14 OLED laptop is also NVIDIA Studio certified. This means that it has been rigorously tested and optimized for creative applications, ensuring that it can handle the demands of tasks such as video editing and 3D rendering with ease.

With GIGABYTE’s 2023 laptops now in the market, it’s pretty clear that whether you want a juiced-up gaming laptop or an unstoppable creative workhorse with an OLED display — you can easily find an AERO or AORUS laptop to do your bidding.