Lauren Graham's 5-Minute Makeup Routine for an Effortless ‘Going to the Grocery Store’ Look Is Very Lorelai Gilmore

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If you’ve ever wondered what Lauren Graham’s everyday makeup routine looks like, you’re in luck — the Gilmore Girls star just shared her go-to “5-minute face” on Instagram, and it’s exactly as effortlessly charming as you’d expect. In a recent Reel posted by minimalist beauty brand, Merit, Graham walks followers through the Merit makeup products she uses to achieve a fresh, natural look that’s perfect for everyday errands. This is her grocery store face, as she explains in the video, proving that even Lorelai Gilmore herself keeps things low-key when it comes to daily glam.

Graham’s routine includes the Merit The Minimalist Perfecting Complexion Foundation and Concealer Stick, a multi-tasking product she raves about it. “I tend to go a little red, as many Irish people do, so I like a little extra coverage,” she says while applying The Minimalist under her eyes and then blending it in with a brush.

This two-in-one stick works as both a foundation and concealer, helping to even out skin tone while keeping the look light and natural. The cream formula blends easily and comes in a sleek, on-the-go-friendly design, making it perfect for quick touch-ups or busy mornings. “This is also nice because you can throw it in your bag and if you run into someone you haven’t seen in a while, and you’re like ‘Uh-oh, I need to juge it up., … you’re ready to go.” Graham uses the Silk shade, but it comes in 30 shades to work with your skintone.

Next, she dabs on the Merit Flush Balm Cheek Color. “I was quite a tomboy growing up and had to be convinced to wear the blue eye shadow of the day, so I learned the most from working with incredible makeup artists, and that’s how I was first introduced to this,” she says while applying the Flush Balm in Après to the apples of her cheeks. “I like to go a little higher [on my cheek] so it’s like, ‘No, I’m not wearing makeup, I just have a natural healthy glow.'” This balm is known for its sheer, buildable color that melts seamlessly into the skin for a fresh, dewy finish.

For her eyes, Graham keeps things simple with Merit’s Clean Lash Lengthening Mascara in Perfect Black. “I personally feel mascara is part of the 5-minute routine, but not everybody agrees,” Graham says, while curling her lashes before swiping on Clean Lash. “Just for a regular go-to-the-grocery store look, all you need is just a little bit.” The formula lengthens and defines lashes without clumping, flaking, or smudging, giving her just enough polish without looking overdone.

Graham finishes her makeup routine with Merit’s Shade Slick Hydrating Tinted Lip Oil, which she applies for a hint of color and shine. “When I look back at some of the TV shows I’ve been on, I’m in such a dark lip with so much definition, which I guess you can pull off in your 30s,” she says. “Now I like more of a hint, more of a nod to a color — just having a little vibrancy and shine.” The lip oil is packed with nourishing ingredients like rosehip oil and shea butter, keeping lips soft and hydrated while delivering a natural tint. Graham opts for Twin Set, a mauve tint in a pearlescent finish.

In true Lorelai Gilmore fashion, the whole routine is fast, easy, and leaves you looking like the best version of yourself — without trying too hard. Whether you’re running to the grocery store, grabbing coffee, or just want a no-fuss beauty routine, Lauren Graham’s 5-minute face is one you’ll want to copy ASAP.

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