THE CONVERSATIONAL COMMERCE REPORT: Chatbots' impact on the payments ecosystem and how merchants can capitalize on them

BI Intelligence

This is a preview of a research report from BI Intelligence, Business Insider's premium research service. To learn more about BI Intelligence, click here.

To keep pace with the ongoing shift toward e- and m-commerce, retailers are turning to chat apps, where smartphone users spend considerable time each day.

One way they’ve been accessing consumers on these platforms is through chatbots, or software programs that use business-to-consumer (B2C) text-based messaging as an interface through which customers can communicate with merchants in a question-and-answer format. See the rest of the story at Business Insider

See Also:

• Saks and Lord & Taylor have been hit with a massive data breach
• THE POINT-OF-SALE APP MARKETPLACES REPORT: How payments firms are upgrading their service offerings to meet evolving merchant demands
• Amazon has its sights set on Gen Z