“social network marketing _is social media for every business”

McKinsey’s Consumer Marketing Analytics Center (CMAC) accelerates your ability to capture the potential of big data by driving insights from advanced analytics into action across your marketing and consumer-facing organization. CMAC’s global team of 130 advanced analytics practitioners have deep expertise in data, approaches, proprietary tools, client industries, and best practices for organizational transformation. 

It’s important to note that even if a campaign runs over the course of a couple of years, it doesn’t make it a strategy — it’s still a tactic that sits alongside other campaigns to form your strategy.

Shots is another photo and video sharing social ...