Joe Rogan Hosted Musician Gary Clark Jr. on His Podcast — and the Blues Artist’s Streams on Spotify Shot Up 500% Among Rogan’s Listeners
Joe Rogan’s massively popular podcast not only drives millions of listens of his show on Spotify — it also can boost music streams of guests featured on “The Joe Rogan Experience,” too. One of Spotify’s theses behind its investment in podcasts is that they spur higher engagement for the music side of the house: Users […]