A scammer told us he cashed in selling millions of fake views for Instagram Reels just hours after it launched

Instagram; Paige Leskin/Business Insider

• Scammers are already profiting from selling fake views on Reels, Instagram's short-form video feature that only launched on August 5.
• One seller said they had already made enough from selling fake views for a "good car and a decent home."
• Typically, a customer might pay $5 for 1,000 views, or $15 per 1,000 likes.
• A Facebook spokesperson said: "Inauthentic activity is bad for the community and since the early days of Instagram we've invested in ways to identify and remove millions of fake or spammy accounts. We'll continue to build on these technologies, to maintain the best possible experience across our platforms."
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Fake views on Reels, Instagram's new short-form video feature, launched on August 5, were being offered for sale just hours after it launched.

Alongside websites offering 100 likes on a Reel for 75 cents, managers of large botnets were offering artificial engagement for a price to their followers on protected encrypted apps, Business Insider has learned.See the rest of the story at Business Insider

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