Greggs accused of ‘woke’ stunt after introducing pronoun name badges for staff
GREGGS has been accused of a “woke” stunt after introducing pronoun name badges.
Workers at the beloved high-street bakery chain are now able to add their preferred pronouns, such as she/her/hers, he/him/his or they/them/theirs, to their name badges.
Stores will print custom-made badges for staff who choose to add pronouns to their name tags.
Staff can choose to add any pronouns – including “neopronouns” not recognised in traditional language, such as “ze”, “zir”, and “it” – to their badges.
The sausage roll chain, which has over 2,000 UK stores, said the badges were introduced after an internal “Your Ideas Matter” consultation with employees throughout the summer.
The bakery said on its website: “We know it is the people on the ground who have the best ideas for business improvements.”
But Tory MP Brendan Clarke-Smith criticised the scheme, saying: “I think customers are probably more bothered about sausage rolls than they are about gender roles.
“As ideas go, this one is very much half-baked.”
And steak bake fan Jack Murray said: “I love Greggs and will not stop supporting them.
“[But it’s] such a shame, another British institution going down the woke rabbit hole.
Greggs insisted the optional badge scheme had been “well received” by staff.