10-day 'woman-led' food, cultural fair to be held in Srinagar next week

A 10-day "woman-led" food and cultural fair will be organised in Srinagar from March 15 to showcase diverse cuisines and unique indigenous products from across the country, an official said on Saturday.

The 'SARAS Aajeevika Mela' would provide a platform to the participants to sell and promote their handmade products and create marketing linkages with various selling platforms, Mission Director, Jammu and Kashmir Rural Livelihoods Mission (JKRLM) Indu Kanwal Chib said.

A national food and cultural fair was successfully held at Bagh-e-Bahu in the winter capital Jammu from February 4 to February 14, he said.

"In total, 70 stalls, including 15 dealing with food, shall be put on display in the women-led mela which is unique in the sense that we are bringing different cultures from across the country to Kashmir for the first time," Chib told PTI.

She said women self-help groups (SHGs) will display handicraft, handloom and natural food items from different rural areas across the country