Dinosaur theme park set to sue rival attraction after they ‘ripped off their slogan’
A DINOSAUR theme park is in a roar of words with a rival attraction over slogans.
Bosses at Roarr! Dinosaur Adventure claim Totally Roarsome has made money by ripping off its branding.
Norfolk Dinosaur Park Ltd, which runs Roarr! has brought a High Court legal claim against Roarsome’s West Yorkshire-based parent company Totally Attractions.
Roarr! says it registered the wording Roarr-some in 2021 to cover all dinosaur-themed amusement parks, education and entertainment services.
But Totally Attractions, which has parks in Cheshire and Yorkshire, has also sold merchandise using the name Roarsome, the claim says.
Norfolk Dinosaur Park is seeking to sue them, saying they used a name that is highly similar without consent.
They say customers could be confused into thinking Totally’s attractions are connected to theirs.
All the parks offer outdoor trails with huge dinosaur figures along the way.
Norfolk Dinosaur Park wants an injunction stopping Totally Attractions from using the Roarr! sign, or any confusingly similar name, without its consent and from passing off its services as those of the Norfolk park.
It also wants them to destroy the sign in all goods, business papers, or advertising, and to destroy all business papers and marketing materials within the UK.