I got an early look at Volvo's $35,000 electric SUV coming in 2024.
The little EX30 packs an estimated 275 miles of range and a stylish, minimalist interior.
It's one of the most exciting Tesla rivals yet.
Elon Musk's Tesla has been untouchable in the US electric car market for years.
But plenty of major car companies are trying their hardest to challenge the electric-vehicle maker at its own game. And the competition is getting better and better.
Case in point: The upcoming Volvo EX30. The little SUV serves up stylish looks, enough range for most people, and a minimalist interior that improves upon the sort of uncluttered, tech-forward design that Tesla pioneered. All that, plus the electric SUV's bargain-bin starting price, makes the EX30 one of the most exciting Tesla rivals coming down the pike.
I got an early look at Volvo's upcoming electric SUV, and I think it's one of the most exciting Tesla rivals yet.The Volvo EX30.
Tim Levin/Insider
Let me show you around the EX30 and explain why.The Volvo EX30.
Tim Levin/Insider
The little SUV has the hefty, chiseled styling Volvo is known for.The Volvo EX30.
Tim Levin/Insider
The design of Tesla's Model 3 and Y are getting dated. The EX30 looks fresh and cool.The Volvo EX30.
Tim Levin/Insider
Up front you have Volvo's signature Thor's hammer headlights.The Volvo EX30.
Instead of a glove box, you'll find a storage cubby with USB-C ports down low.The Volvo EX30.
Tim Levin/Insider
And in the back row, the USB-C ports and window switches are also centralized.The Volvo EX30.
Tim Levin/Insider
The design makes the whole interior easy on the eyes and creates more elbow room by slimming down the doors.The Volvo EX30.
Tim Levin/Insider
Volvo also did away with the gauge cluster and most buttons in favor of a central touchscreen.The Volvo EX30.
Tim Levin/Insider
Here's a nice touch: The top section of the screen displays all the info that would usually be right in front of the driver, like speed and range.The Volvo EX30.
Tim Levin/Insider
Volvo purposefully placed that bit high enough that drivers can just glance over and not take their eyes off the road.The Volvo EX30.
The display uses a Google operating system that's nicer than most car software and comes with Google Maps built in. The EX30 also ships with wireless Apple CarPlay.The Volvo EX30.
Tim Levin/Insider
All the efforts to cut complexity also make the EX30 greener to manufacture, since fewer parts are needed.The Volvo EX30.
Tim Levin/Insider
The cabin as a whole is also super stylish and quirky.The Volvo EX30.
Tim Levin/Insider
I particularly liked the speckled bits made from recycled plastic and the slim, shiny door handles.The Volvo EX30.
Tim Levin/Insider
Cupholders pop out from the center console when you need them …The Volvo EX30.
Tim Levin/Insider
… and there's a removable storage/trash bin between the seats.The Volvo EX30.
Interior space is decent, but the EX30 is a pretty compact SUV so don't expect tons of legroom in back.The Volvo EX30.
Tim Levin/Insider
Range is estimated at a healthy 275 miles for the single-motor, extended-range model. Some electric cars offer more range, but that's solid compared to the competition.The Volvo EX30.
Tim Levin/Insider
Another huge selling point for the EX30: its price.The Volvo EX30.
Tim Levin/Insider
It will start at $34,950, which is super competitive with the Model 3's $32,740 starting price (after federal tax credits). The Model 3 is a sedan so it wouldn't compete directly with the EX30, but it is Tesla's cheapest model.The Volvo EX30.
Tim Levin/Insider
That makes the EX30 one of the lowest-priced electric models in the US — and it's from a premium brand.The Volvo EX30.
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