Fashion fans race to Primark for the perfect leather-look midi dress that’s super flattering, luxe and less than £20
PLEATHER isn’t usually associated with luxury.
But there’s a new dress in Primark that’s causing a stir among fashion fans, because it looks SO expensive but costs less than £20.
Fashionista Perrie Sian – who was recently named the new creative director of In The Style – took to TikTok to rave about the black, strapless midi dress.
“This. Is. From. Primark,” Perrie said as she modelled the chic number.
“£18! This dress…
“Oh my f**king God.”
She continued gushing about the dress as she said: “The fit, the material, it’s so smooth and soft.
“It’s not restrictive at all.”
Perrie teamed the dress with a pair of heels that she’d also picked up in Primark for £16.
“Wow, ” she concluded.
“THIS DRESS IS FROM PRIMARK. I cannot cope… WOW!!!” she added in the caption.
Other fashion fans were quick to comment on the video, with one writing: “Nooooo stop! Wow looks amazing!”
“Ok this is lush,” another said.
“It’s unreal!” Perrie replied.
“Running to get it,” someone else raved.
“Not me in 30 degree heat rushing to primark… NEED THIS,” a third admitted.
“House of CB who?” another added.
On the Primark website, they write of the dress: “While this midi dress boasts a sleeveless design and zipper fastening, the faux leather material offers a luxurious look and feel, providing a guilt-free alternative to genuine leather while aiming to maintain an authentic leather-like texture.
“The tailored fit in a midi length strikes the perfect balance of elegance and edge, suitable for a variety of occasions, from dinner parties and nights out to formal events.”
The dress, which comes in sizes from 4 to 20, is also available to Click and Collect from stores participating in Primark’s new scheme.