Asda’s amusing Christmas advert teaser features iconic jazz and soul singer – but we’ll have to wait for the full story
Asda’s amusing Christmas advert tease features one of the world’s most iconic jazz and soul singers.
The multi-platinum-selling global superstar Michael Bublé, has been confirmed as the star of Asda‘s 2023 Christmas campaign.
Fans of the supermarket have been given a sneak peek of its hotly-anticipated Christmas advert and a taste of what’s to come later this month.
Asda has released a 60-second teaser that finally puts seasonal speculation to rest as Michael makes his merry debut as the retailer’s latest seasonal recruit.
The teaser, which premieres this morning (November 1) on ITV at 9.40am during Good Morning Britain, sees Asda colleagues relaxing in a break room mid-shift.
But they’re suddenly disturbed by an unusual “gurgling” sound as the clock ticks to midnight.
Journeying through a fantastical festive warehouse to find its source, they eventually reach a door marked “MB inside. Do not open til 1.11.23”.
As the door swings open, a lone figure is revealed, silhouetted in the spotlight – it’s Bublé.
The star then turns to the camera and breaks into the classic It’s Beginning to Look a Lot Like Christmas.
“Shall we?”, he says with a smile.
But what festive fun does Asda have in store for the charming Canadian this Christmas?
Fans won’t be left wondering for long, as a full advert will be unveiled soon.
Asda’s 90-second showstopping Christmas advert will be aired on Saturday, November 4.
Fans will be eager to see the full feature this weekend to see how it compares to other retailer’s Christmas ads compare.
David Hills, Asda’s chief customer officer said: “At Asda, we absolutely love Christmas and this year we’re once again on a mission to bring that warm, festive feeling to households across the UK.
“Today, we’re putting the speculation to rest and confirming that the legend that is Michael Bublé is partnering with us this Christmas to put on a show-stopping performance.
“With Bublé’s undeniable ability to spread seasonal smiles and our commitment to quality, at great value, we’re a match made in heaven, proving Asda is a one-stop-shop for families seeking magic this Christmas.”
The Sun previously revealed that Michael Bublé was to front the supermarket’s Christmas advert back in September.
Dad-of-four Michael, 47, is worth £65million and has sold 80million records — including five No1 albums in the UK and a string of hit singles including Everything, Home and Haven’t Met You Yet.
The ads are directed by Rita Ora‘s Oscar-winning hubby Taika Waititi.
Waititi, 48, who directed two Thor films, won an Oscar in 2020 for Jojo Rabbit. He wed Rita in August 2022.
Asda revealed its Christmas food menu back in October.
It features chocolate bowls you can eat and giant mince pies.
We’ve listed some of our favourite items from Asda’s Christmas menu.
Asda’s Christmas advert last year saw the return of Will Ferrell’s character Buddy the Elf from the movies under the same name.
At the time, the supermarket partnered with Warner Bros to bring Buddy the Elf back to our screens – 19 years after the film Elf was released.
Will Ferell didn’t have to film a single scene – but he did ensure that he had a say over the final product.