Paris Hilton joins brand exodus from Twitter/X, halts advertising

Paris Hilton is the latest famous name to join the mass brand exodus from Twitter/X.

Following Apple, Disney, Comcast, IBM, Warner Bros., Paramount, and Lionsgate's departure from the platform, Hilton's 11:11 Media announced it was halting advertising on the platform.

"11:11 Media made the decision to immediately pull the campaign from the platform," Bruce Gersh, 11:11 Media's president and chief operating officer, told CNN. — Read the rest