TCL TV Black Friday deal: This huge 98-inch 4K display is an incredible $2,500 off

When you buy through our links, Insider may earn an affiliate commission. Learn more

Black Friday sales are known for superb TV deals, and this year is no different. If you've been in the market for a really big screen TV, Best Buy has a 98-inch 4K HDR model from TCL available for a whopping 50% off its full price! That brings it down to $2,500, which is an excellent deal for a TV this gigantic.

TCL's S5 is one of the company's entry-level 4K HDR TV models. That means it offers everything you need in a TV, including solid picture quality and a built-in media streamer at a more affordable price than TVs that come with more bells and whistles, like local dimming or premium panels like QLED and OLED.   

The display also runs on the Google TV platform, so the interface is sleek and intuitive. Plus, it includes a few premium features, like Dolby Vision IQ, which detects your room's ambient brightness and adjusts the HDR picture automatically. The 98-in TCL S5 also supports the Dolby Atmos and DTS Virtual:X audio formats, as well as a smooth 120Hz refresh rate for console gaming with a PS5 or Xbox Series X. 

As far as Black Friday display discounts go, this isn't one to miss. But if you're looking for more sizes to choose from, you can find more Black Friday TV deals in our full roundup, and be sure to visit our Black Friday deals hub for more product recommendations.