Mature Shoppers Say This $7 Foundation ‘Softens the Harsh Look of Wrinkles’ & Gives a ‘Beautiful Glow'

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If there’s one element of your makeup routine that’s absolutely essential, it’s a quality foundation. You don’t want to settle for something cheap that doesn’t give your skin the kind of love and attention it deserves. That’s why we tracked down the foundation from an affordable brand that shoppers are obsessed with — and it’s on major sale for $7 on Amazon.

You’ll never go a day without e.l.f.’s Camo CC Foundation. This foundation provides the perfect base for your makeup. Available in a variety of shades, e.l.f.’s Camo CC Foundation provides a semi-matte finish that won’t cake on your face. It’s incredibly hydrating, and helps you achieve flawless, airbrushed skin upon application. Who doesn’t love that?

There’s a lot to love about this foundation — including that 50 percent off price tag. But what are shoppers saying about e.l.f.’s Camo CC Foundation? Just read on to find out: “I love this product. This matte cover cream looks very lovely with a pearlescent luminance cream over the top. That blurs the color and softens the harsh look of wrinkles, creases, and fine lines,” one shopper wrote in their enthusiastic five-star review.

“If you’re dry you will LOVE this product. Gives me a very beautiful glow,” another shopper said. “Love the way this foundation covers and looks so smooth and air brushed. I’ve found my foundation,” a third shopper raved. Elevate your makeup routine and add e.l.f.’s Camo CC Foundation to your beauty essentials today.

Before you go, check out our slideshow below: