Cone bras is the ‘ultimate sex appeal’ 80s trend Kylie Jenner and Beyonce love… but as a fashion editor I hate it
ROUND, teardrop and bell shapes.
Boobs come in all shapes and sizes as do bras.
But one bra we thought we’d seen the back of has crept back into the fashion fold.
Yes, cone bras are back.
Thanks to a celebrity boost the iconic look that’s been worn throughout history has dusted off its 1980s past and pushed its way into 2024.
Presenter Maya Jama, 29, showed off her incredible figure in a Dolce & Gabbana dress, for which she is a model, featuring a cone bra.
But despite its structured and harsh looking appearance that you would think would be uncomfortable, the cone bra began life to be more comfortable.
In 1941 a brand named Perma-Lift made the ‘bullet bra’.
It was designed for women to feel like their bra wasn’t restrictive so the cups were sewn into a point to hold shape and enhance the bust without underwring and padding.
They were an instant hit and continued their success into the post-war 1950s with Hollywood sirens Marylin Monroe to Jayne Mansfield.
The trend for the pointed cup softened and was reimagined in the eighties by Jean Paul Gaultier that wife of David Bowie, Iman, wore on the catwalk.
The most memorable look from that collection was later worn by Madonna for her famous Blonde Ambition tour in the nineties, which is now the iconic look it is today.
These showbiz icons made erect looking busts the ultimate turn on and gave any look a wallop of sex appeal.
But now, the It girls of today are bringing them back.
Alongside Maya, other A-listers are opting for the apex cup.
From Kylie Jenner to Beyonce and Rihanna, leading ladies are loving the look.
But like all celeb led trends, are they for us? Well, no.
Rihanna’s lingerie Savage Fenty sells a “Sexties Bullet Bra” for £25 and another lingerie brand Playful Promises also sells a cone bra for £40.
Last week I tried on Boux Avenue’s Mollie bra, £28, that has over 2.3K 5 star reviews, with one selling every 7 minutes.
It’s a lovely bra with lace, fitted well and was very inoffensive.
But after I removed the padding from the slips inside the bra turned into a slight, but noticeable, cone shape.
And, like I say, inoffensive but when worn with clothes problematic.
If you wear a pointed bra, whatever you’re wearing over the top is going to lose its designed shape.
Marylin and Jayne were alright, their frocks had seams put in the bust to make sure everything fitted perfectly.
But even though I can sew on a button I’m not going to sit and alter all my tops, shirts, jumpers and dresses to accommodate for one bra.
Your tops will be pulled and wrinkled in the middle whilst the lift up from the point will cause your top to rise too.
But ladies, if you’re looking to wow in the bedroom or any other room in your house, or if you want to amp up your look for a night out, by all means go for a cone.
Because as Maya and the rest of the girls have show, the look good.
Just not with your leggings and hoodie.