PringleCrocs and Ranch-flavored Burts Bees: 10  brand collaborations that never should have happened

Food brand collaborations are a byproduct of the attention economy. When will consumers have their fill?

In April, Crocs partnered with Pringles to release a limited-edition, chip-themed clog. One of the shoes even came with an ankle holster for carrying Pringles on the go. But it certainly wasn’t the first off-the-walls food brand collaboration we’ve seen this year—and it won’t be the last, even though we’ve had more than our fill.