Recreational Habits and Keds Re-Team to Launch 2024 Collection Including Court Sneaker in New Colorway

Sportswear brand Recreational Habits is partnering with Keds to launch a new collection inspired by summer camp nostalgia. Launching June 20, the collection consists of six pieces in shades of red, white and blue that are intended to complement Keds’ Court leather lace up sneaker.

The off-white limited-edition sneaker features a leather and suede upper with red and navy accents on the side. The shoe also includes a navy pique upper lining as well as a co-branded cotton twill footbed. Packaged in a custom box, the Court sneaker retails for $100.

Per the official release, “The sneaker’s luxe take on ‘The Court’ merges both brands’ perspectives on classic sport. Inspired by Keds’ undeniable court heritage, ‘The Court’ is a fresh, modern take on a sneaker staple.”

The rest of the Recreational Habits x Keds collection includes a crewneck, cotton shorts, a pullover and a spandex jersey sports tank featuring the logos of both brands. These pieces are offered in shades of gray or navy and most have red accents.

The new collection is inspired by Recreational Habits and Keds employees’ memories from summer camp. The release reads, “From lakeside activities to bonfire songs, this head to toe product assortment lends itself to any outdoor adventure.”

Recreational Habits is known for its focus on golf and tennis apparel in addition to pickleball and equestrian attire. The company first collaborated with Keds in 2023 when they released a different version of the Court sneaker. That green-and-white iteration has since sold out.

Keds has a long history as a mainstay of the tennis shoe world; the brand continues to evolve and often collaborates with other companies, having recently partnered with Batsheva to launch a green mesh sneaker and a polka dot sneaker. The brand also released a gender neutral version of its retro Champion shoe earlier this year.