Future of Clarkson’s Farm revealed after Jeremy Clarkson expands his empire with new pub
JEREMY Clarkson will take his TV viewers with him as he swaps pigs for pints after buying a pub.
The TV motormouth’s efforts to overhaul his new Cotswolds boozer, The Windmill in Burford will feature on his Prime Video programme, Clarkson’ Farm.
Jeremy, 64, revealed last week that he’d bought the hostelry for close to £1m and planned to “ban confusing pub signs” and use local produce.
Filming for series four of Clarkson’s Farm is underway and The Sun can reveal cameras are now also following The Sun columnist’s work at the pub, which is a stone’s throw from his Diddly Squat estate.
A source said: “Viewers love following Jeremy and Kaleb Cooper at Diddly Squat so obviously it felt like a bit of a no-brainer to film their work on the pub as well as at the farm.
“Filming of series four is underway now but all the details are to be ironed out soon.”
Meanwhile Jeremy has revealed on Instagram that his new business venture may not be opening its doors until 2025.
Opening up on the work that needed to be completed on the venue, the popular star said: “We have much work to do, so will let you know when we can open.
“It’s entirely possible that I won’t get the place mended and open until the icy hand of winter has descended which means I’ll have 80 people to pay every week, a quagmire for a car park and no customers because – as I’ve been told time and again – people just don’t go to country pubs any more.”
Jezza’s decision to open up the pub comes after previous attempts at cracking the hospitality industry were shut down by the local council.
A converted barn on his Diddly Squat Farm that was to operate as a restaurant had to be shut down after it breached council planning regulations.
The 64-year-old will be hoping to find more success with the new pub called The Windmill, near Burford, Oxfordshire which he has admitted he plans to re-name Clarkson’s Arms.
Despite initial challenges such as staffing issues “thanks to Brexit” and problems with a “loft full of dead rats” and “illegal” lavatories, Jeremy is determined to get the pub up-and-running quickly.
Jeremy admitted his friends are sceptical about his new endeavour, though, warning that the “evidence [suggests] it will be a total disaster”.
The Windmill, known for its glowing reviews and affordable prices, was previously self-described as a “magical Oxfordshire wedding and event venue in the heart of the Cotswolds”.
Nonetheless, The Grand Tour host has seen success in recent months as part-owner of the Cotswold brewer that produces his Hawkstone lager, utilising barley grown on his nearby Diddly Squat farm.
Jeremy envisions a “fun” and homely pub featuring bar billiards, darts, and a garden, as well as a place where he can enjoy a Sunday meal with his granddaughter.
“Well-priced, British-grown food with a pint of Hawkstone beer,” he suggested, promoting his own brew.
Owning his own pub had been a personal dream of Jeremy’s with the TV presenter previously confessing: “I decided last year that I’d like to buy a pub.
“I dreamt as many men have dreamt in the past, of chatting with the regulars about nothing of any consequence and then having a Sunday roast with my family at my own table.