Ontario Cycling is proud to announce the official launch of its Bike Shop Partner Program — a new initiative that brings together local bike shops, community bike hubs and the cycling community to create stronger, more connected cycling experiences across Ontario.
Cyclists know the value of a good local bike shop or community bike hub — the trusted advice, the expert tune-ups, the friendly faces, and the sense of belonging. Ontario Cycling’s new program celebrates these community pillars by recognizing and supporting shops that are helping to grow cycling at every level.
“Local bike shops are often the first point of contact for new riders and the heart of cycling communities,” said Pam Julian, President & CEO of Ontario Cycling. “This partnership program reflects our commitment to building a more connected and collaborative cycling ecosystem, and we’re thrilled to welcome shops who share our values and passion for the sport.”
As official partners, bike shops receive a welcome package that includes Ontario Cycling promotional materials, bike tags to share with customers, access to co-branded marketing opportunities, operational resources and inclusion in our province-wide online directory. Partners are also invited to share their own news, events, and promotions, which Ontario Cycling will share out to our members through its communication channels and social media platforms.
Participating bike shops in the program will help promote Ontario Cycling membership and its many benefits — including access to insurance, cycling events, club networks, and exclusive offers.