It's Almost Time! These 9 Picks Have Our Shopping Team Ready to Hit 'Buy Now' the Second Prime Day Drops
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Folks, this is not a drill! The biggest, the baddest, and, dare I say, the “best” Amazon Prime Day ever is starting tomorrow. Yes, one of the most anticipated sale events of the summer will be live in less than 24 hours, and obviously, our shopping team is over the moon. Since last month, we’ve been preparing for this moment, like Olympic-trained athletes, to take advantage of all the best Prime Day deals happening this year. So you can imagine just how excited we are that the day is almost here.
Officially, Amazon Prime Day 2025 will start tomorrow, Tuesday, July 8, at 12 am PST/3 am EST and run through Friday, July 12, giving us a full 96 hours to find the best deals the site has to offer. And because it’s our job to know what some of those deals are beforehand, we already have an idea of what we’re planning on adding to the cart this week. Like, did you know there’s going to be top-tier beauty tools and premium skincare significantly marked down? Or that you can find household appliances for 60% off? Well, we did, and we’ve been able to plan accordingly. And to give you the same privilege, we’re sharing some of our must-have Prime Day picks with Prime Day pricing we’re planning on taking home tomorrow.
If you’re looking for inspiration on what to get or want a hint at some of the prices, take a peek at what our shopping team is adding to their cart during Amazon Prime Day 2025.
Prime Day is exclusive to Amazon Prime Members. If you’re not a member already, be sure to sign up here today.
Kristine Fellizar, Commerce Editor
AMAZON PRIME DAY 2025
BOXOB Car Doll Seat
“Whenever I shop Prime Day, I’m either stocking up on products I can’t live without or making those impulse buys on things I really don’t need. A car seat for my Labubu? Let’s be real; it’s definitely not something I need, but it is something I’ve had my eye on for quite some time. I mean, how cute? Plus, at a sale price of just $9 (the lowest price it’s been in the last 30 days, BTW), it’s a must-get for me.” – Kristine Fellizar, Commerce Editor
AMAZON PRIME DAY 2025
TIRTIR Natural Ceramide Cream
“We talk a lot about products for achieving glass skin here at SheKnows, but here’s one that I personally use and can’t recommend enough. You may recognize the K-beauty brand TIRTIR for its viral cushion foundation, which is said to be Japan’s number one pick for achieving glass skin. While their cushion foundation is amazing (and worth grabbing on sale for Prime Day!), their line of skincare products is just as good. Their Ceramic Cream moisturizer, in particular, does a fantastic job at keeping your skin smooth, hydrated, and glowy. It’s non-greasy and has a lightweight feel. Highly recommend for anyone with super dry skin.” – KF
AMAZON PRIME DAY 2025
Shark Rocket Ultra-Light Corded Bagless Vacuum
“If you’re like me and in serious need of a new vacuum, consider this 60% off deal on the Shark Rocket Ultra-Light. Per reviews, its suction power is seriously “impressive.” It’s also said to work wonders at “gobbling up” pet hair. Plus, at less than $100, you just can’t get any better than that!” – KF
Jacquelyn Greenfield, Commerce Writer
AMAZON PRIME DAY 2025
Clean Skin Club Face Towels
“I kid you not; I stock up on these Clean Skin Club towels every single year. There are many factors that contribute to my current skin state, but I genuinely believe the main reason it looks so good is that I switched to these towels. I ditched the cloth towels almost three years ago and have never looked back. They’re incredibly soft to the touch and super absorbent. And since I just ran out last week. I’ll be buying as many boxes as possible.” – Jacquelyn Greenfield, Commerce Writer
AMAZON PRIME DAY 2025
Hollywood Beauty Level Up! Daily Hair, Scalp & Skin Oil Trio
“I vowed that this would be the summer when I work on my hair journey. Now that it’s in braids for the rest of the season, I’m in dire need of products that’ll keep my hair soft, healthy, and hydrated while my scalp stays nourished. This week, some of the best Hollywood Beauty scalp oils are on sale in a trio pack that helps grow, strengthen, and moisturize my hair, all for under $20.” – JG
AMAZON PRIME DAY 2025
Canopy Handheld Filtered Shower Head & Scalp Massager
“I’ve wanted a filtered showerhead for over a year, but all of the ones that I’ve seen on social media aren’t removable. I’m a firm believer that everyone should have a removable showerhead. I don’t know what it is about them, but they just hit differently. So when I found out that Canopy had a handheld filtered showerhead, I knew I had to get it. Now that it’s on sale, there’s no question that this baby is going in my cart.” – JG
Taylor Lane, Commerce Writer
AMAZON PRIME DAY 2025
Beekman 1802 Milk RX Advanced Better Aging Face Cream
“I stock up on the Milk RX Better Aging Cream whenever I get the chance. At first, I wasn’t keen on reaching for a moisturizer that included goat’s milk, but after giving it a chance in my routine, I was hooked! This face cream feels like a large glass of water for my occasionally dry skin and has never caused any irritation or breakouts (a huge win)! Its dermatologist-approved formula includes all the good stuff — proprietary Renexosome, based on milk protein exosomes and reneseed polypeptide, which works to lift, firm, and increase collagen production.” – Taylor Lane, Commerce Writer
AMAZON PRIME DAY 2025
Kindle Paperwhite Essentials Bundle
“For the longest time, I’ve been trying to ditch paper books for digital copies, but now that I’m always on the go with a 10-year-old in sports, this Kindle Paperwhite Essentials Bundle is at the top of my list this Prime Day. It features a sleek and slim design, which is convenient for tossing into your bag and pulling out while waiting for your kids to finish their practices or while traveling. The Kindle is also the “fastest ever,” according to other brands, which correlates to 25% faster page turns. But what really sold me is the device’s battery, which can last up to 12 weeks!” – TL
AMAZON PRIME DAY 2025
Shark HD430 FlexStyle Air Styling & Drying System
“I love a good blowout, but I don’t have the time to spend hours dedicated to my thick, curly hair. That’s why the Shark FlexStyle styling system has been on my radar, and now it’s on sale for Prime Day. Adding it to my cart is a no-brainer. The system does it all: Dries hair in a fraction of the time, smooths, curls, and volumizes with one tool. Plus, it comes with multiple accessories that automatically distribute heat, which eliminates heat damage.” – TL
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