I found 10p bargains at Superdrug & they’re right under your nose – here’s how
SUPERDRUG is promoting 10p bargains right under your nose – here’s how they’ve done it.
The retail outlet has shared ways to spot unmissable bargains in its stores.
Among the incredible buys on offer are make-up accessories like eyeliner going for 10p.
There are lipsticks, foundation and other beauty products on the go for 49p.
The reason? These incredible products have been slightly damaged so they can’t be sold at full retail price.
Instead, they’re sold at reduced-to-clear rates.
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One TikToker visited her local store and uncovered lacquer remover, clip-on bag tassels for between 10p and 49p.
Superdrag is also selling its Charlie body spray collection for 83p and Carex hand wash for £1.
It comes as a shopping guru has revealed how Boots and Superdrug convince people to buy its products.
With millions of families cutting back on showers and eating lower-quality food to make ends meet, saving money has never been more important.
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Despite having vowed to ourselves to spend less, many still find themselves leaving drugstore shops armed with piles of unnecessary beauty products – and having wasted more than they can afford to.
And no need to fool ourselves – a survey conducted back in 2020 showed that Brits collectively spend up to £1 billion every month on impulse buys alone.
So what is it about these stores that make us waste our hard-earned money on items we don’t need?
To find out, Fabulous spoke to Jenny McCormac, money and consumer expert at Brandrated.
Jenny said layout, 2-4-1 deals, 99p bargains, and creating the perfect shopping atmosphere lures shoppers in and to spend big.
She said: “Customers now have no choice but to visit the whole store to get to what they want to buy, or even just to pay for their shopping, meaning the customer is more likely to stop throughout the aisles and add impulse purchases to their basket.”