Subway to launch very controversial new sandwich for FREE – but would you eat it?
SUBWAY have launched a bizarre new sandwich with a Creme Egg filling in time for Easter.
The fast food giant is handing out the 6″ sweet treat for free on Friday – but only at four UK restaurants.
Two Creme Eggs are squashed and melted onto a 6″ toasted Italian white bread roll.
Rusty Warren, Senior NPD and Product Innovation Manager, at Subway, said: “We’re delighted to have collaborated with Cadbury this Easter.
“Our Italian White Bread and Cadbury Creme Eggs make the most flavoursome combination – a perfect seasonal treat!
“All the team at Subway® are especially excited to see how those Subway fans with a sweet tooth respond to this delicious SubMelt.”
The ‘SubMelt’ sweet treat contains 530 calories – as much as a tuna or meatball sandwich.
Charlotte Docker, Brand Executive for Cadbury Creme Egg, added: “When Subway approached us to create this eggs-traordinary Submelt, we simply couldn’t resist!
“The highly-anticipated Creme Egg season is in full swing and we’re so excited to launch this innovative product with Subway as a final hoorah of the season.
“We can’t wait for the response of those lucky enough to try this surprisingly delicious merging of sweet and savoury.”
A study from 2013 previously revealed Subway meals contain almost as many calories and more salt than those from McDonald’s.
Researchers from the University of California Los Angeles (UCLA) found teenagers who bought Subway meals in America consumed nearly as many calories as those who bought a meal from McDonald’s.
They found that the participants bought meals containing an average of 1,038 calories at McDonald’s and an average of 955 calories at Subway.
A total of 97 people aged between 12 and 21 were asked to buy meals at McDonald’s and Subway restaurants in a shopping centre in California.
The study found participants bought meals containing an average of 1,038 calories at McDonald’s and an average of 955 calories at Subway.
Salt intake averaged 2,149 mg at Subway and 1,829 mg at McDonald’s.
Subway is giving away the Creme Egg sandwich at four branches.
London’s Tottenham Court Road, Liverpool’s Ranelagh Street Central Shopping Centre, Llansamlet Service Station in Swansea and its Glasgow restaurant on Sauchiehall Street.