Inside the £5mil glamification of Mrs Hinch – from gastric sleeve regrets to £1K extensions trolls shame her for
WITH more published books to her name than Posh Spice (we counted them – five!) and over 1 million copies sold – Mrs Hinch can rightly claim her place as a British icon.
The Sunday Times bestselling author might have come to our attention as a cleanfluencer thanks to her @HinchArmy and cleaning fans known as Hinchers, but the reason why many of her 4.7million followers on Instagram remain devoted fans of Sophie Hinchcliffe is down to her incredible physical transformation.
Ever since she shot to fame on social media, self-styled Mrs Hinch – who is said to have a net worth of £5 million – has been consistently candid about her struggles as a teenager with everything form her mental health to her weight.
She has talked about how she got a bank loan to undergo a procedure to have a gastric band fitted when she was just 21.
The procedure cost £6,000 and it meant that the Essex born influencer went on to lose a staggering eight stone.
FROM BEING A BRUNETTE UNHAPPY WITH HER WEIGHT
What else do we know about Sophie Hinchcliffe’s physique before she hit the headlines?
While we know the former hairdresser was born a brunette, Mrs Hinch has opened up about her late teens being a period in her life when she left home and got her driving licence – and piled on the pounds: “Before I knew it, I was eating for what felt like eating for eating’s sake. I was getting pizzas and deliveries.”
What triggered the decision to have weight loss surgery? A “humiliating” trip to a fairground where she couldn’t fit into the ride.
Yet fans only discovered the truth about Mrs Hinch when she published her memoir “This Is Me” in 2020.
That same year she posted on her Insta stories throwback pictures of herself in 2009 when she was just 19 looking totally unrecognisable.
GASTRIC BAND AGONY…AND REGRETS
Two years after she became a British household name the star continued to opened up about the impact of her weight loss on her body.
Two years after the band had been fitted it moved to her oesophagus where it caused her “agony.”
She went on to show followers a picture of an underarm scar from excess skin removal. She had the procedure done in 2016 five years after her gastric band surgery.
Today Sophie, 33, has “arm scars” on the inside of her upper arms and has said in the past she prefers dresses which cover the scars.
The mum-of-two has also said that the “glowing up” of herself can’t change how she feels on the inside.
The self-described “social media person” told one Irish radio station: “I was very overweight at the time and I just wanted to fit in and be like that.
“I took a drastic step and decided, “Ok, I’m going to get a gastric band, I’m going to get fit, I’m going to lose all this weight,” and I got myself in debt over it.
“It ended up being a complete nightmare from day one, if I’m honest with you.
“Looking back on it, I think it would have been better for me to sit down and gotten more therapy or look into an actual real diet as opposed to just being able to physically go to a private clinic, hand money over, and they’re like, “Yeah, we’ll operate next week.” It’s crazy.”
TODAY’S GROOMING
After the social media star’s incredible weight loss she lost the thin eyebrows and got a set of “Invisalign” braces on her teeth.
She recently revealed to a fan in her comments section why false eyelashes are her go to product – and that’s because she used to twist her eyelashes and they would fall out.
While it isn’t known if the mum of two has had any tweakments such as Botox or filler – she has had to deny going under the knife.
Three years ago she took to the comments section of one Instagram post to address claims she has gone under the knife. “PPS I have not had any plastic surgery done to my face whatsoever and they are still my teeth, the same teeth, I just had them straightened using Invisalign treatment!
“I’ve noticed a few headlines today saying I’ve had plastic surgery on my face! That’s the first I’ve heard of it! But each to their own I say xx.”
Celeb Stacey Solomon supported her bestie who wrote “Sooo beautiful inside and out… this proves you’ve always been soooo beautiful.”
HOW SHE HINCHES THAT BLONDE HAIR
Most dramatically Soph, who is married to Jamie, and has two sons Ronnie and Lennie, changed her hair colour to blonde and got extensions.
And nowadays it is her hair that gets just as much attention as her love of cleaning.
Soph is open about her love of hair extensions and has said the reason she has them is “my hair is naturally sooo fine.”
In August 2023 Soph posted about getting her “long locks” back calling her hair extensions a “comfort banket.”
She claimed on the Insta post that while she has had bonds extension for years she has “never looked back since having this weave method” and that she has maintenance visits every 8-10 weeks.
Her go -to salon is one of Essex’s leading specialists in extensions called Unbeweavable hair where a set of long lock can set clients back over £1K.
Trolls were quick to judge her though, asking why she was paying so much to ‘destroy her natural hair’ and claiming they never get to see her ‘natural beauty’ because she ‘filters just about everything.’
The Hinch Army came back to defend her in force saying she looked just ‘beautiful’ after getting her new weave.
In the same post Soph also revealed that she has blonde highlights done but the roots are her real colour.
After bringing us zoflora, a love of grey interior design, it looks like the cleanfluencer is now set to become our fave beauty and style influencer.
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