Ole Miss' Jaxson Dart becomes the first college player with a private jet sponsorship

There are some really unique NIL deals. For example, in 2023, four Iowa State football players signed an agreement with the Iowa Pork Producers. (Remember “Purchase Moore Hamann Bacon?”) Then, there’s Ole Miss quarterback Jaxson Dart. On Tuesday, Dart became the first athlete ever to sign an NIL deal with a private jet company.

Per Pete Nakos of On3, Dart and Nicholas Air have agreed to a partnership that allows him to utilize a fleet of private jets for things like travel, training and philanthropy. However, it’s not the first time that Jaxson has worked with private jet organizations. He and several other Ole Miss athletes have done brand activations with The Brandr Group and Wheels Up, a charter airline.

Dare I say that Jaxon’s status has been…elevated? I’ll show myself out.

Ole Miss quarterback Jaxson Dart has made NIL history, becoming the first athlete to sign with a private jet company.

Through the deal with Nicholas Air, he can use the company's fleet of jets for travel, training and philanthropy.

More via @PeteNakos_: https://t.co/nj6zbhQI3J pic.twitter.com/az3C2zpuZY

— On3 NIL (@On3NIL) February 27, 2024

Ole Miss QB Jaxson Dart has signed the first private jet NIL deal.

His agreement with Nicholas Air will provide flight hours on a fleet of private jets for travel, training, and philanthropy. pic.twitter.com/NrsDqPppwD

— Front Office Sports (@FOS) February 27, 2024