Michael Sykes on shoe sales plummeting, The Last Dance's impact on Jordan Brand and more
On this episode of The HoopsHype Podcast, Alex Kennedy is joined by Michael Sykes, who writes about sneakers for USA TODAY’s For the Win (including his newsletter “Kicks You Wear”). They discuss how sneaker sales have plummeted recently, what impact “The Last Dance” is having on Jordan Brand, the sneaker-brand landscape, how shoe companies influence NBA moves and more. Time-stamps are below!
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