Новости за 23.01.2019

For a quarter of a century, JTG Daugherty Racing has been admired as a NASCAR team that is progressive in their sponsorship program development. The team today announced a revolutionary new NASCAR sponsorship strategy that focuses on shopper themes and will help participating brands communicate more effectively with consumers. The goal: to significantly increase sales for the sponsor brands and for The Kroger Co. (NYSE: KR).

Daytona International Speedway (DIS) announced today a multi-year partnership with Olympus America Inc. that will provide the optical products company the naming rights to the photographers room of the Infield Media Center at the “World Center of Racing.”

Lee Faulk Racing and Development is expanding its operations to include fielding Legends cars.

AdventHealth announced today that former Daytona 500 champion Jamie McMurray will run the No. 40 AdventHealth Chevrolet Camaro ZL1, in the 2019 Clash at Daytona. The entry, in conjunction with Spire Motorsports, is the season-opening event of 2019 at Daytona Speedweeks Presented by AdventHealth.

iHeart’s "Best New Country Artist" nominee LANCO will perform on Atlanta Motor Speedway’s pre-race stage ahead of the Folds of Honor QuikTrip 500 on Sunday, February 24.