Walmart shoppers rush to secure the hottest new item for $3.98
Walmart has paired exclusively with AMC Theatres to sell home-ready bags of their ‘perfectly popcorn’ to eager fans around the country.
Fans of movie theater popcorn can rejoice–Walmarts across the U.S. are now selling six different versions of the treat for less than $5 each.
Popcorn lovers can get their favorite treat already popped or in kernels, with extra butter, classic butter, or lightly salted flavors.
Prices range from $3.98 for popped kernels to $4.98 to 6 bags of microwave-ready kernels, with some local price variations.
AMC has been looking to boost its profits after months of losses that were compounded by a decrease in theater visits during the COVID19 pandemic.
The tasty snacks debuted at select Walmart stores in March 2023.
The massive retailer has been experimenting with new products and exclusive contracts as a way to diversify its marketing strategy in the face of growing online sales.
“We will enter the multi-billion-dollar retail popcorn industry with at-home popcorn that features the authentic taste of real movie theatre popcorn,” the CEO of AMC Theatres, Adam Aron, said in a news release.
AMC Theatres and Walmart are not the only ones excited about their new primetime food.
Social media stars have already begun salivating over the product, posting images of themselves stocking up on the salty snack.
“Secured the $AMC bag #AMCPerfectlyPopcorn,” posted Twitter star Clark W. GrisNole, highlighting the trending hashtag associated with the new popcorn.
But some fans have not been so lucky.
One commenter said: “Lucky you. Walmart has delayed my order 3 times this week. They said they are running out of inventory!”
A Walmart representative responded to the tweet and said they would look into resolving the matter.
Interested in snagging other Walmart exclusives before they are sold out?
Grab a bottle of ‘Pink Sauce’, the TikTok sensation by Chef Pii, available only at Walmart.