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2017

Новости за 05.07.2017

[VIDEO] Forbes CMO Interview In Cannes: SAP's Maggie Chan Jones

Forbes.com 

The chief marketer sits down with me at the Cannes Lions International Festival of Creativity to talk about the festival; the evolution of marketing and the role of CMO; the relevance and power of creativity today; and the power of visibility and voice in driving the business agenda.

Skip Earnings Slider Exxon Mobil And Buy Stryker Instead

Forbes.com 

Sell Exxon Mobil and buy Stryker. Why? Companies that have had net income sliding downwards for two years are called Earnings Sliders. The companies are bad investments for the two years after they qualify, but are great investments thereafter.



Vantiv Strikes A $10 Billion Deal For Worldpay

Forbes.com 

The acquisition would create a global payments processing company at a time when fintech upstarts like Stripe and Square are increasingly edging into the space.

This Is How You Crush Fear And Scale The Corporate Ladder

Forbes.com 

How do you succeed in corporate America in the topsy-turvy world when it seems everything and everyone are working against you? You save yourself time and frustration by learning from those who've done it, like this leader.

WorkdayVoice: When Killing A "Zombie" Project Is The Best Way Forward

Forbes.com 

Because industry surveys routinely find project failure rates running at 50 percent, there’s a good chance a few zombies are lurching about your corridors. They’re a problem, and you should put them out of their misery sooner rather than later.

U.K. Millennial Wallets Are The Target: Digital And Mobile Is The Key

Forbes.com 

For a younger generation much of which is unimpressed with the U.K vote to leave the European Union, recent talk of moves to lower the voting age to 16 might feel empowering. Research just out suggests that millennials and their choices will also dictate the face of U.K. banking and its disruption.





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