Facebook is stepping up efforts to automatically identify fake accounts and Likes

Facebook is increasing its efforts to cut down on spam and improve security. Today, the company announced that it has put an end to a spam operation that generated thousands of fake Likes on publisher’s pages. Facebook says it’s been fighting the operation for six months as part of a wider crackdown on fake accounts.

According to Facebook, the fake Likes are the result of a campaign to create fraudulent accounts that would Like popular pages, through which the fake accounts could then attempt to make friends to spam. Facebook says it’s identified and removed the fake accounts and Likes, which it says will result in “99 percent of impacted Pages with more than 10,000 likes [seeing] a drop of less than 3 percent” of Likes.

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