Volvo buys Luxe assets to boost its car services

To keep up with rivals offering ways to connect cars and other services, Volvo announced on Friday that it has acquired Luxe. Volvo will roll the startup’s pieces into its own ways of making customers’ lives easier.

“Technology is unstoppable and you have to let people get full use of it,” Volvo Cars chief digital officer Atif Rafiq told The Verge. “In this day and age, there’s no reason why it shouldn’t be super convenient.”

The Luxe acquisition, he said, gives the automaker the resources to further its ambition of making life easier for Volvo users — such as never having to take the car in for fuel, washing, or servicing it yourself. And the services will be controlled...

Continue reading…